/* =========================================================
   JULIA EDUARDA — PORTFÓLIO UGC PREMIUM V2.1
   ========================================================= */

:root {
  --branco: #ffffff;
  --creme: #f3eee9;
  --creme-2: #ebe3d9;
  --creme-3: #e0d5c6;
  --azul: #0049a4;
  --azul-dark: #00306e;
  --azul-soft: #2860c4;
  --laranja: #df7900;
  --laranja-soft: #f4a548;
  --marrom: #87501d;
  --marrom-dark: #5a3611;
  --ink: #14110d;
  --ink-soft: #4a3a2a;
  --line: rgba(20, 17, 13, 0.12);
  --line-soft: rgba(20, 17, 13, 0.06);

  --font-sans: "Plus Jakarta Sans", "Creato Display", system-ui, -apple-system, BlinkMacSystemFont, "Segoe UI", sans-serif;
  --font-serif: "Fraunces", "Times New Roman", Georgia, serif;

  --container: 1280px;
  --radius-sm: 8px;
  --radius: 18px;
  --radius-lg: 28px;
  --radius-xl: 40px;

  --shadow-1: 0 4px 24px -8px rgba(20, 17, 13, 0.12);
  --shadow-2: 0 16px 50px -12px rgba(20, 17, 13, 0.18);
  --shadow-3: 0 30px 90px -20px rgba(0, 73, 164, 0.30);

  --ease: cubic-bezier(0.22, 1, 0.36, 1);
}

*, *::before, *::after { box-sizing: border-box; }
html { scroll-behavior: smooth; -webkit-text-size-adjust: 100%; }
body {
  margin: 0;
  font-family: var(--font-sans);
  background: var(--creme);
  color: var(--ink);
  font-size: 16px;
  line-height: 1.55;
  -webkit-font-smoothing: antialiased;
  -moz-osx-font-smoothing: grayscale;
  overflow-x: hidden;
}
img, video { max-width: 100%; display: block; }
a { color: inherit; text-decoration: none; }
button { font: inherit; cursor: pointer; border: none; background: none; color: inherit; }
input, textarea { font: inherit; color: inherit; }
::selection { background: var(--azul); color: var(--creme); }

.container {
  width: 100%;
  max-width: var(--container);
  margin-inline: auto;
  padding-inline: 28px;
}

/* TYPO */
.h2 {
  font-family: var(--font-serif);
  font-weight: 400;
  font-size: clamp(2.4rem, 5.2vw, 4.6rem);
  line-height: 1.0;
  letter-spacing: -0.025em;
  color: var(--ink);
  margin: 0 0 24px;
}
.h2 em { font-style: italic; color: var(--azul); font-weight: 400; }

.eyebrow {
  display: inline-flex;
  align-items: center;
  gap: 10px;
  font-size: 0.78rem;
  letter-spacing: 0.24em;
  text-transform: uppercase;
  font-weight: 600;
  color: var(--marrom);
  margin-bottom: 16px;
}
.eyebrow::before { content: ""; width: 28px; height: 1px; background: var(--marrom); }
.eyebrow.center { justify-content: center; }

.lede {
  font-size: 1.06rem;
  color: var(--ink-soft);
  max-width: 60ch;
  margin: 0;
}

.section-head { margin-bottom: 60px; }
.section-head.center { text-align: center; }
.section-head.center .lede { margin-inline: auto; }

/* BUTTONS */
.btn {
  --bg: var(--ink);
  --fg: var(--creme);
  --bd: var(--ink);
  display: inline-flex;
  align-items: center;
  justify-content: center;
  gap: 10px;
  padding: 17px 30px;
  border-radius: 999px;
  font-weight: 600;
  font-size: 0.95rem;
  background: var(--bg);
  color: var(--fg);
  border: 1px solid var(--bd);
  transition: transform .4s var(--ease), background .25s, color .25s, border-color .25s, box-shadow .35s;
}
.btn:hover { transform: translateY(-2px); box-shadow: var(--shadow-2); }
.btn--primary { --bg: var(--azul); --fg: var(--branco); --bd: var(--azul); }
.btn--primary:hover { --bg: var(--azul-dark); --bd: var(--azul-dark); }
.btn--dark { --bg: var(--ink); --fg: var(--creme); --bd: var(--ink); }
.btn--ghost { --bg: transparent; --fg: var(--ink); --bd: var(--ink); }
.btn--ghost:hover { --bg: var(--ink); --fg: var(--creme); }
.btn--block { width: 100%; }
.btn__loader {
  width: 16px; height: 16px;
  border-radius: 50%;
  border: 2px solid currentColor;
  border-top-color: transparent;
  display: none;
  animation: spin .8s linear infinite;
}
.btn.is-loading .btn__label { opacity: .4; }
.btn.is-loading .btn__loader { display: inline-block; }
@keyframes spin { to { transform: rotate(360deg); } }

/* NAV */
.nav {
  position: fixed; top: 0; left: 0; right: 0;
  z-index: 90;
  padding: 18px 0;
  transition: background .4s, padding .4s, box-shadow .4s;
}
.nav.is-scrolled {
  background: rgba(243, 238, 233, 0.88);
  backdrop-filter: blur(18px);
  -webkit-backdrop-filter: blur(18px);
  padding: 12px 0;
  box-shadow: 0 1px 0 var(--line-soft);
}
.nav__inner {
  max-width: var(--container);
  margin-inline: auto;
  padding-inline: 28px;
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 24px;
}
.nav__logo { display: flex; align-items: center; gap: 12px; }
.nav__mark {
  font-family: var(--font-serif);
  font-style: italic;
  font-size: 1.15rem;
  letter-spacing: -0.04em;
  color: var(--ink);
  background: var(--creme-3);
  padding: 6px 12px;
  border-radius: 999px;
}
.nav__name { font-size: 0.96rem; font-weight: 600; }
.nav__links { display: flex; align-items: center; gap: 26px; }
.nav__links a {
  font-size: 0.9rem;
  position: relative;
  padding: 6px 0;
}
.nav__links a:not(.nav__cta)::after {
  content: ""; position: absolute; left: 0; bottom: 0;
  width: 100%; height: 1px;
  background: currentColor;
  transform: scaleX(0); transform-origin: right;
  transition: transform .35s;
}
.nav__links a:not(.nav__cta):hover::after { transform: scaleX(1); transform-origin: left; }
.nav__cta {
  background: var(--azul);
  color: var(--creme) !important;
  padding: 10px 20px !important;
  border-radius: 999px;
  font-weight: 600;
  transition: background .25s, transform .25s;
}
.nav__cta:hover { background: var(--azul-dark); transform: translateY(-1px); }
.nav__burger { display: none; width: 36px; height: 36px; position: relative; }
.nav__burger span {
  position: absolute; left: 8px; right: 8px;
  height: 1.5px; background: var(--ink);
  transition: transform .35s, opacity .25s;
}
.nav__burger span:nth-child(1) { top: 12px; }
.nav__burger span:nth-child(2) { top: 17px; }
.nav__burger span:nth-child(3) { top: 22px; }
.nav__burger.is-open span:nth-child(1) { transform: translateY(5px) rotate(45deg); }
.nav__burger.is-open span:nth-child(2) { opacity: 0; }
.nav__burger.is-open span:nth-child(3) { transform: translateY(-5px) rotate(-45deg); }

/* HERO */
.hero {
  position: relative;
  padding: 130px 28px 60px;
  min-height: 100vh;
  display: grid;
  grid-template-columns: 1.25fr 1fr;
  align-items: center;
  gap: 60px;
  max-width: var(--container);
  margin-inline: auto;
}
.hero__grain {
  position: absolute; inset: 0;
  background-image: radial-gradient(rgba(135, 80, 29, 0.08) 1px, transparent 1px);
  background-size: 4px 4px;
  pointer-events: none; opacity: .5;
  z-index: 0;
}
.hero__content { position: relative; z-index: 2; }
.hero__visual { position: relative; z-index: 1; }

.hero__eyebrow {
  display: inline-flex; align-items: center; gap: 10px;
  font-size: 0.74rem; letter-spacing: 0.22em;
  text-transform: uppercase; font-weight: 600;
  color: var(--marrom);
  padding: 10px 18px;
  border: 1px solid var(--line);
  border-radius: 999px;
  background: rgba(255,255,255,.5);
  backdrop-filter: blur(10px);
  margin-bottom: 28px;
  animation: fadeUp .8s var(--ease) .1s both;
}
.hero__eyebrow .dot {
  width: 6px; height: 6px; border-radius: 50%;
  background: var(--laranja);
  box-shadow: 0 0 0 4px rgba(223, 121, 0, 0.18);
  animation: pulse 2s ease-in-out infinite;
}
@keyframes pulse { 0%,100% { transform: scale(1); } 50% { transform: scale(1.3); } }

.hero__name {
  margin: 0 0 24px;
  display: flex;
  flex-direction: column;
  line-height: 0.86;
  font-weight: 400;
}
.hero__name-julia {
  font-family: var(--font-sans);
  font-weight: 800;
  font-size: clamp(3.8rem, 11vw, 9.6rem);
  letter-spacing: -0.04em;
  color: var(--ink);
  text-transform: uppercase;
  animation: lineUp 1s var(--ease) .2s both;
}
.hero__name-eduarda {
  font-family: var(--font-serif);
  font-style: italic;
  font-weight: 300;
  font-size: clamp(3.8rem, 11.5vw, 10.4rem);
  letter-spacing: -0.04em;
  color: var(--azul);
  margin-left: -0.02em;
  animation: lineUp 1s var(--ease) .35s both;
}
@keyframes lineUp {
  from { transform: translateY(40%); opacity: 0; }
  to { transform: translateY(0); opacity: 1; }
}

.hero__tag {
  font-family: var(--font-serif);
  font-size: clamp(1.3rem, 2.2vw, 1.8rem);
  font-weight: 400;
  letter-spacing: -0.015em;
  color: var(--ink);
  margin: 14px 0 18px;
  max-width: 24ch;
  animation: fadeUp .9s var(--ease) .55s both;
}
.hero__tag em { font-style: italic; color: var(--azul); }

.hero__sub {
  font-size: 1.04rem;
  color: var(--ink-soft);
  max-width: 46ch;
  margin: 0 0 28px;
  animation: fadeUp .9s var(--ease) .7s both;
}
.hero__sub strong { color: var(--ink); font-weight: 700; }

.hero__ctas {
  display: flex; flex-wrap: wrap; gap: 12px;
  margin-bottom: 40px;
  animation: fadeUp .9s var(--ease) .85s both;
}
.hero__ctas .btn span:not(.btn__loader):not(.btn__label) {
  transition: transform .3s;
}
.hero__ctas .btn:hover span:not(.btn__loader):not(.btn__label) { transform: translateX(4px); }

.hero__proof {
  display: flex; align-items: center; gap: 24px;
  padding-top: 28px;
  border-top: 1px solid var(--line);
  animation: fadeUp .9s var(--ease) 1s both;
}
.hero__proof-item { display: flex; flex-direction: column; }
.hero__proof-item .num {
  font-family: var(--font-serif);
  font-style: italic;
  font-size: clamp(1.4rem, 2.4vw, 1.9rem);
  font-weight: 400;
  color: var(--azul);
  line-height: 1;
  letter-spacing: -0.02em;
}
.hero__proof-item .lbl {
  font-size: 0.72rem;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  color: var(--ink-soft);
  margin-top: 4px;
}
.hero__proof-divider { width: 1px; height: 28px; background: var(--line); }

.hero__photo {
  position: relative;
  aspect-ratio: 4/5;
  border-radius: var(--radius-lg);
  overflow: hidden;
  background: linear-gradient(135deg, var(--azul) 0%, var(--marrom) 100%);
  box-shadow: var(--shadow-3);
  animation: photoIn 1.2s var(--ease) .3s both;
}
@keyframes photoIn {
  from { opacity: 0; transform: translateY(40px) scale(.96); }
  to { opacity: 1; transform: translateY(0) scale(1); }
}
.hero__photo img {
  width: 100%; height: 100%; object-fit: cover;
  transition: transform 1.2s var(--ease);
}
.hero__photo:hover img { transform: scale(1.04); }
.hero__photo-tag {
  position: absolute; bottom: 20px; left: 20px;
  background: rgba(255,255,255,.92);
  backdrop-filter: blur(10px);
  padding: 9px 16px;
  border-radius: 999px;
  font-size: 0.74rem;
  letter-spacing: 0.16em;
  text-transform: uppercase;
  font-weight: 600;
}

/* TICKER */
.ticker {
  background: var(--ink);
  color: var(--creme);
  padding: 24px 0;
  overflow: hidden;
}
.ticker__track {
  display: flex; gap: 38px;
  white-space: nowrap;
  animation: marquee 38s linear infinite;
  font-family: var(--font-serif);
  font-style: italic;
  font-weight: 300;
  font-size: clamp(1.4rem, 2.2vw, 2.1rem);
  letter-spacing: -0.01em;
}
.ticker__track span:nth-child(4n+1) { color: var(--creme); }
.ticker__track span:nth-child(4n+3) { color: var(--laranja-soft); }
.ticker__track span:nth-child(even) { color: var(--creme); opacity: .4; }
@keyframes marquee {
  from { transform: translateX(0); }
  to { transform: translateX(-50%); }
}

/* MARCAS — ESTEIRA */
.marcas {
  padding: 100px 0 100px;
  background: var(--branco);
  overflow: hidden;
}
.marcas__title {
  font-family: var(--font-serif);
  font-weight: 400;
  font-size: clamp(2rem, 4vw, 3.4rem);
  text-align: center;
  letter-spacing: -0.02em;
  margin: 0 0 60px;
  line-height: 1.05;
}
.marcas__title em { font-style: italic; color: var(--azul); }

.brands-marquee {
  width: 100%;
  overflow: hidden;
  -webkit-mask-image: linear-gradient(to right, transparent, black 6%, black 94%, transparent);
          mask-image: linear-gradient(to right, transparent, black 6%, black 94%, transparent);
  padding: 20px 0;
}
.brands-marquee__track {
  display: flex;
  width: max-content;
  animation: brands-loop 42s linear infinite;
  gap: 56px;
  align-items: center;
}
.brand-mq {
  flex-shrink: 0;
  width: 140px;
  height: 140px;
  border-radius: 50%;
  display: flex;
  align-items: center;
  justify-content: center;
  background: var(--branco);
  padding: 22px;
  box-shadow: 0 4px 24px -10px rgba(20,17,13,0.12), 0 0 0 1px var(--line-soft);
  transition: transform .4s var(--ease), box-shadow .4s var(--ease);
  position: relative;
}
.brand-mq::after {
  content: "";
  position: absolute;
  inset: -1px;
  border-radius: 50%;
  background: conic-gradient(from 180deg at 50% 50%, transparent 0deg, rgba(0,73,164,.08) 90deg, transparent 180deg, rgba(223,121,0,.06) 270deg, transparent 360deg);
  z-index: -1;
  opacity: 0;
  transition: opacity .4s;
}
.brand-mq:hover {
  transform: scale(1.08) translateY(-4px);
  box-shadow: 0 16px 40px -16px rgba(0,73,164,.35), 0 0 0 1px var(--line);
}
.brand-mq:hover::after { opacity: 1; }
.brand-mq img {
  max-width: 100%;
  max-height: 100%;
  object-fit: contain;
  /* Multiply blend remove fundo branco das logos JPG automaticamente */
  mix-blend-mode: multiply;
}
@keyframes brands-loop {
  from { transform: translateX(0); }
  to { transform: translateX(calc(-1 * (140px + 56px) * 12)); }
}

/* SOBRE */
.sobre {
  padding: 110px 0;
  background: var(--creme);
}
.grid-2 {
  display: grid;
  grid-template-columns: 1fr 1.2fr;
  gap: 80px;
  align-items: center;
}
.sobre__visual {
  display: grid;
  grid-template-rows: 2fr 1fr;
  gap: 16px;
}
.frame {
  position: relative;
  aspect-ratio: 4/5;
  border-radius: var(--radius-lg);
  overflow: hidden;
  background: var(--creme-2);
}
.frame--small { aspect-ratio: 4/3; }
.frame img {
  width: 100%; height: 100%; object-fit: cover;
  transition: transform .9s var(--ease);
}
.frame:hover img { transform: scale(1.05); }
.frame__caption {
  position: absolute; bottom: 16px; left: 16px;
  background: var(--ink); color: var(--creme);
  padding: 8px 14px; border-radius: 999px;
  font-size: 0.72rem; letter-spacing: 0.16em;
  text-transform: uppercase;
  font-family: var(--font-serif); font-style: italic;
}
.sobre__lead {
  font-family: var(--font-serif);
  font-size: 1.4rem;
  line-height: 1.35;
  color: var(--ink);
  margin: 0 0 22px;
  letter-spacing: -0.015em;
}
.sobre__text p {
  font-size: 1.02rem;
  color: var(--ink-soft);
  margin: 0 0 18px;
  max-width: 58ch;
  line-height: 1.65;
}
.sobre__text strong { color: var(--ink); font-weight: 700; }
.sobre__text em { font-family: var(--font-serif); font-style: italic; color: var(--azul); font-weight: 400; }
.sobre__signature {
  font-family: var(--font-serif) !important;
  font-style: italic;
  font-size: 1.15rem !important;
  color: var(--ink) !important;
  border-left: 2px solid var(--azul);
  padding-left: 18px;
  margin: 32px 0 28px !important;
  line-height: 1.4 !important;
}

/* PILARES */
.pillars {
  background: var(--ink);
  color: var(--creme);
  padding: 80px 0;
  text-align: center;
}
.pillars__title {
  font-family: var(--font-serif);
  font-weight: 300;
  font-size: clamp(1.8rem, 4.2vw, 3.4rem);
  line-height: 1.1;
  margin: 0;
  letter-spacing: -0.025em;
}
.pillars__title em { font-style: italic; color: var(--laranja-soft); }

/* PORTFOLIO */
.portfolio {
  padding: 110px 0;
  background: var(--creme);
  background-image:
    radial-gradient(circle at 10% 10%, rgba(0, 73, 164, 0.04), transparent 50%),
    radial-gradient(circle at 90% 80%, rgba(223, 121, 0, 0.05), transparent 50%);
}
.niche-tabs {
  display: flex; flex-wrap: wrap; gap: 8px;
  margin-bottom: 48px;
  padding-bottom: 28px;
  border-bottom: 1px solid var(--line);
}
.niche-tab {
  display: inline-flex; align-items: center; gap: 8px;
  padding: 11px 18px;
  border-radius: 999px;
  border: 1px solid var(--line);
  background: var(--branco);
  font-size: 0.88rem;
  font-weight: 600;
  color: var(--ink-soft);
  transition: all .3s;
}
.niche-tab span {
  font-family: var(--font-serif);
  font-style: italic;
  font-weight: 400;
  color: var(--marrom);
  font-size: 0.92rem;
  padding-left: 6px;
  border-left: 1px solid var(--line);
}
.niche-tab:hover { border-color: var(--ink); color: var(--ink); transform: translateY(-1px); }
.niche-tab.is-active {
  background: var(--ink);
  color: var(--creme);
  border-color: var(--ink);
}
.niche-tab.is-active span { color: var(--laranja-soft); border-color: rgba(243,238,233,.3); }

.niche-panel { display: none; animation: fadeUp .6s var(--ease) both; }
.niche-panel.is-active { display: block; }
.niche-pending {
  padding: 36px 28px;
  background: var(--creme-2);
  border-radius: var(--radius);
  font-size: 0.95rem;
  color: var(--ink-soft);
  border: 1px dashed var(--marrom);
  text-align: center;
}
.niche-pending code {
  background: var(--branco);
  padding: 2px 8px;
  border-radius: 4px;
  font-family: ui-monospace, monospace;
  font-size: 0.86rem;
  color: var(--azul);
}

.videos-grid {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 18px;
}
.video-card {
  border-radius: var(--radius);
  overflow: hidden;
  background: var(--branco);
  transition: transform .4s, box-shadow .4s;
}
.video-card:hover { transform: translateY(-4px); box-shadow: var(--shadow-2); }
.video-card--feature {
  grid-column: 1 / -1;
  margin-bottom: 18px;
  display: grid;
  grid-template-columns: 1.4fr 1fr;
}
.vc__media {
  position: relative;
  aspect-ratio: 9/16;
  overflow: hidden;
  background: var(--ink);
}
.vc__media--wide { aspect-ratio: 16/9; }
.vc__media video {
  width: 100%; height: 100%; object-fit: cover;
  transition: transform .8s;
}
.video-card:hover .vc__media video { transform: scale(1.05); }
.vc__tag {
  position: absolute; top: 12px; left: 12px;
  background: rgba(0,0,0,.6);
  backdrop-filter: blur(8px);
  color: var(--creme);
  padding: 6px 12px;
  border-radius: 999px;
  font-size: 0.7rem;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  font-weight: 600;
}
.vc__brand {
  position: absolute; top: 12px; right: 12px;
  background: var(--laranja);
  color: var(--creme);
  padding: 6px 12px;
  border-radius: 999px;
  font-size: 0.7rem;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  font-weight: 700;
  font-family: var(--font-serif);
  font-style: italic;
}
.vc__play {
  position: absolute;
  bottom: 16px; right: 16px;
  width: 48px; height: 48px;
  border-radius: 50%;
  background: rgba(255,255,255,.95);
  color: var(--ink);
  font-size: 0.85rem;
  display: flex; align-items: center; justify-content: center;
  transition: transform .25s, background .25s, color .25s;
  box-shadow: 0 4px 16px rgba(0,0,0,.3);
  z-index: 4;
}
.vc__play::before {
  content: "▶";
  font-size: 1rem;
}
.vc__play:hover { transform: scale(1.1); background: var(--azul); color: var(--branco); }
/* Quando tocando MUDO no hover, o play continua visível como hint */
.video-card.is-playing:not(.is-unmuted) .vc__play {
  opacity: 1;
  background: rgba(255,255,255,.85);
}
.video-card.is-playing:not(.is-unmuted) .vc__play::before { content: "🔇"; font-size: 0.9rem; }
.video-card.is-playing:not(.is-unmuted) .vc__play::after {
  content: "som";
  position: absolute;
  bottom: -22px;
  right: 0;
  font-size: 0.6rem;
  letter-spacing: 0.16em;
  text-transform: uppercase;
  color: var(--creme);
  background: var(--ink);
  padding: 3px 8px;
  border-radius: 999px;
  white-space: nowrap;
  font-weight: 700;
}
/* Quando tocando COM SOM, vira pause */
.video-card.is-unmuted .vc__play {
  background: var(--azul);
  color: var(--branco);
  transform: scale(1.05);
  box-shadow: 0 4px 20px rgba(0,73,164,.5);
}
.video-card.is-unmuted .vc__play::before { content: "⏸"; }
.video-card.is-unmuted .vc__play::after {
  content: "🔊 com som";
  position: absolute;
  bottom: -22px;
  right: 0;
  font-size: 0.6rem;
  letter-spacing: 0.16em;
  text-transform: uppercase;
  color: var(--creme);
  background: var(--azul);
  padding: 3px 8px;
  border-radius: 999px;
  white-space: nowrap;
  font-weight: 700;
}
/* Esconder o texto interno do botão (que tinha ▶ no HTML) */
.vc__play { font-size: 0; }
.vc__play::before { font-size: 1rem; }
.vc__meta { padding: 18px; }
.video-card--feature .vc__meta {
  display: flex; flex-direction: column; justify-content: center;
  padding: 36px;
  background: var(--ink);
  color: var(--creme);
}
.vc__meta h4 {
  font-family: var(--font-serif);
  font-weight: 400;
  font-size: 1.2rem;
  margin: 0 0 4px;
  letter-spacing: -0.015em;
  color: inherit;
}
.video-card--feature .vc__meta h4 {
  font-size: clamp(1.4rem, 2.4vw, 2rem);
  line-height: 1.15;
  margin-bottom: 10px;
}
.vc__meta p { margin: 0; font-size: 0.86rem; color: var(--ink-soft); }
.video-card--feature .vc__meta p { color: rgba(243,238,233,.65); font-size: 0.96rem; }

/* COMO PODEMOS TRABALHAR JUNTOS */
.trabalhar {
  background: var(--azul);
  color: var(--creme);
  padding: 110px 0;
}
.trabalhar .eyebrow { color: var(--laranja-soft); }
.trabalhar .eyebrow::before { background: var(--laranja-soft); }
.trabalhar .h2 { color: var(--creme); }
.trabalhar .h2 em { color: var(--laranja); }

.services-grid {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 1px;
  background: rgba(243,238,233,.15);
  border: 1px solid rgba(243,238,233,.15);
  border-radius: var(--radius-lg);
  overflow: hidden;
  margin-top: 56px;
}
.service {
  background: var(--azul);
  padding: 42px 30px;
  display: flex; flex-direction: column;
  gap: 12px;
  transition: background .4s;
}
.service:hover { background: var(--azul-dark); }
.service__num {
  font-family: var(--font-serif);
  font-style: italic;
  font-size: 1rem;
  color: var(--laranja);
  margin-bottom: 4px;
}
.service h3 {
  font-family: var(--font-serif);
  font-weight: 400;
  font-size: 1.7rem;
  margin: 0 0 4px;
  color: var(--creme);
  letter-spacing: -0.02em;
}
.service p {
  margin: 0;
  font-size: 0.94rem;
  color: rgba(243,238,233,.78);
  line-height: 1.55;
}
.service strong { color: var(--creme); }

/* BIG NUMBER */
.bignumber {
  background: var(--ink);
  color: var(--creme);
  padding: 100px 0;
  position: relative;
  overflow: hidden;
}
.bignumber::before, .bignumber::after {
  content: "";
  position: absolute;
  width: 60vh; height: 60vh;
  border-radius: 50%;
  background: radial-gradient(closest-side, rgba(0,73,164,.4), transparent);
  pointer-events: none;
}
.bignumber::before { top: -20vh; left: -10vh; }
.bignumber::after { bottom: -20vh; right: -10vh; background: radial-gradient(closest-side, rgba(223,121,0,.25), transparent); }
.bignumber__inner { text-align: center; position: relative; }
.bignumber__eyebrow {
  font-size: 0.78rem;
  letter-spacing: 0.3em;
  text-transform: uppercase;
  color: var(--laranja-soft);
  font-weight: 600;
}
.bignumber__value {
  font-family: var(--font-serif);
  font-style: italic;
  font-weight: 200;
  font-size: clamp(5rem, 18vw, 16rem);
  line-height: 0.9;
  margin: 16px 0;
  letter-spacing: -0.05em;
}
.bignumber__plus { color: var(--laranja); }
.bignumber__caption {
  font-size: 1.1rem;
  max-width: 40ch;
  margin: 0 auto;
  color: rgba(243,238,233,.85);
}
.bignumber__caption em { color: var(--laranja-soft); font-style: italic; }

/* RESULTADOS PRA MARCAS */
.resultados {
  padding: 110px 0;
  background: var(--creme);
}
.result-hero {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 48px;
  align-items: center;
  background: linear-gradient(135deg, var(--azul) 0%, var(--azul-dark) 100%);
  color: var(--creme);
  border-radius: var(--radius-xl);
  padding: 56px;
  margin-bottom: 60px;
  position: relative;
  overflow: hidden;
}
.result-hero::after {
  content: "";
  position: absolute;
  width: 90vh; height: 90vh;
  background: radial-gradient(closest-side, rgba(223,121,0,.25), transparent);
  border-radius: 50%;
  top: -40vh; right: -30vh;
  pointer-events: none;
}
.result-hero__left { position: relative; z-index: 2; }
.result-hero__right { position: relative; z-index: 2; }
.result-hero__eyebrow {
  display: block;
  font-size: 0.78rem;
  letter-spacing: 0.24em;
  text-transform: uppercase;
  color: var(--laranja-soft);
  font-weight: 600;
  margin-bottom: 12px;
}
.result-hero__value {
  font-family: var(--font-serif);
  font-style: italic;
  font-weight: 300;
  font-size: clamp(3.4rem, 8vw, 6rem);
  line-height: 0.95;
  letter-spacing: -0.04em;
  margin-bottom: 14px;
}
.result-hero__value span {
  font-size: 0.5em;
  opacity: .65;
}
.result-hero__caption {
  font-size: 1.05rem;
  color: rgba(243,238,233,.85);
  max-width: 36ch;
  margin: 0;
}
.result-hero__right img {
  width: 100%;
  border-radius: var(--radius);
  background: var(--branco);
  padding: 18px;
}

.results-grid {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 18px;
}
.result-card {
  background: var(--branco);
  border-radius: var(--radius);
  padding: 22px;
  display: flex; flex-direction: column;
  gap: 14px;
  transition: transform .4s, box-shadow .4s;
  position: relative;
  overflow: hidden;
}
.result-card:hover { transform: translateY(-4px); box-shadow: var(--shadow-2); }
.result-card__head {
  display: flex; justify-content: space-between; align-items: center;
}
.result-card__category {
  font-size: 0.7rem;
  letter-spacing: 0.16em;
  text-transform: uppercase;
  color: var(--marrom);
  font-weight: 600;
}
.result-card__tag {
  font-size: 0.65rem;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--laranja);
  padding: 3px 10px;
  border: 1px solid var(--laranja);
  border-radius: 999px;
}
.result-card__print {
  background: var(--creme);
  border-radius: var(--radius-sm);
  padding: 14px;
  display: flex;
  align-items: center;
  justify-content: center;
  min-height: 130px;
  overflow: hidden;
}
.result-card__print img {
  max-width: 100%;
  max-height: 200px;
  object-fit: contain;
  border-radius: 4px;
}
.result-card__print--vertical {
  min-height: 220px;
}
.result-card__print--vertical img {
  max-height: 280px;
}
.result-card__stats {
  display: grid; grid-template-columns: 1fr 1fr; gap: 10px;
  padding: 12px 0;
  border-top: 1px solid var(--line);
  border-bottom: 1px solid var(--line);
}
.result-card__stats > div {
  display: flex; flex-direction: column;
}
.result-card__stats .num {
  font-family: var(--font-serif);
  font-style: italic;
  font-size: 1.4rem;
  color: var(--azul);
  letter-spacing: -0.02em;
  line-height: 1;
}
.result-card__stats .lbl {
  font-size: 0.7rem;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  color: var(--ink-soft);
  margin-top: 4px;
}
.result-card__quote {
  font-family: var(--font-serif);
  font-style: italic;
  font-size: 0.95rem;
  color: var(--ink-soft);
  margin: 0;
  line-height: 1.4;
}

/* FEEDBACKS CARROSSEL */
.feedbacks {
  padding: 110px 0;
  background: var(--branco);
  overflow: hidden;
}
.feedbacks .section-head { margin-bottom: 40px; }
.carousel {
  position: relative;
  display: flex;
  align-items: center;
}
.carousel__track {
  display: flex;
  gap: 20px;
  overflow-x: auto;
  scroll-snap-type: x mandatory;
  scroll-behavior: smooth;
  padding: 30px 28px;
  -webkit-overflow-scrolling: touch;
  scrollbar-width: none;
}
.carousel__track::-webkit-scrollbar { display: none; }
.carousel__nav {
  position: absolute;
  top: 50%;
  width: 52px; height: 52px;
  border-radius: 50%;
  background: var(--ink);
  color: var(--creme);
  font-size: 1.5rem;
  font-family: var(--font-serif);
  display: flex; align-items: center; justify-content: center;
  z-index: 5;
  transform: translateY(-50%);
  box-shadow: var(--shadow-2);
  transition: background .25s, transform .25s;
}
.carousel__nav:hover { background: var(--azul); transform: translateY(-50%) scale(1.05); }
.carousel__nav--prev { left: 18px; }
.carousel__nav--next { right: 18px; }
.carousel__hint {
  text-align: center;
  margin-top: 16px;
  font-size: 0.82rem;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--ink-soft);
}

.fb-card {
  flex-shrink: 0;
  width: 360px;
  aspect-ratio: 3/4;
  border-radius: var(--radius);
  overflow: hidden;
  display: flex;
  flex-direction: column;
  scroll-snap-align: start;
  background: var(--creme);
  position: relative;
  transition: transform .35s, box-shadow .35s;
}
.fb-card:hover { transform: translateY(-4px); box-shadow: var(--shadow-2); }
.fb-card--whatsapp { background: linear-gradient(180deg, #e9dfd6 0%, #f3eee9 100%); }
.fb-card--rating { background: var(--branco); border: 1px solid var(--line); }
.fb-card__img {
  width: calc(100% - 36px);
  max-height: calc(100% - 88px);
  margin: 18px auto 0;
  object-fit: contain;
  border-radius: 6px;
}
.fb-card__foot {
  position: absolute;
  bottom: 0; left: 0; right: 0;
  padding: 14px 22px;
  background: var(--ink);
  color: var(--creme);
}
.fb-card__foot strong {
  display: block;
  font-family: var(--font-serif);
  font-weight: 400;
  font-style: italic;
  font-size: 1.05rem;
}
.fb-card__foot span {
  font-size: 0.72rem;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  color: rgba(243,238,233,.65);
}

/* UGC GALLERY */
.ugc-gallery {
  padding: 110px 0;
  background: var(--creme);
}
.ugc-grid {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  grid-auto-rows: 280px;
  gap: 14px;
}
.ugc-tile {
  border-radius: var(--radius-sm);
  overflow: hidden;
  background: var(--creme-2);
  transition: transform .4s;
}
.ugc-tile:hover { transform: scale(1.02); }
.ugc-tile img {
  width: 100%; height: 100%; object-fit: cover;
  transition: transform .9s;
}
.ugc-tile:hover img { transform: scale(1.06); }

.ugc-tile:nth-child(1),
.ugc-tile:nth-child(7) { grid-row: span 2; }

/* CTA FINAL */
.cta-final {
  padding: 110px 0 80px;
  background: var(--branco);
}
.cta-final__top {
  text-align: center;
  margin-bottom: 60px;
  max-width: 800px;
  margin-inline: auto;
}
.cta-final__title {
  font-family: var(--font-serif);
  font-weight: 400;
  font-size: clamp(2.4rem, 5vw, 4rem);
  letter-spacing: -0.025em;
  line-height: 1.05;
  margin: 0 0 16px;
}
.cta-final__title em { color: var(--azul); font-style: italic; }
.cta-final__lede {
  font-size: 1.04rem;
  color: var(--ink-soft);
  max-width: 56ch;
  margin: 0 auto;
}
.cta-final__lede strong { color: var(--ink); }
.cta-final__grid {
  display: grid;
  grid-template-columns: 1fr 1.2fr;
  gap: 50px;
}
.cta-final__info {
  display: flex; flex-direction: column;
}
.info-block {
  padding: 22px 0;
  border-bottom: 1px solid var(--line);
  display: flex; flex-direction: column; gap: 4px;
}
.info-block:first-child { border-top: 1px solid var(--line); }
.info-block__lbl {
  font-size: 0.72rem;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: var(--marrom);
  font-weight: 600;
}
.info-block__val {
  font-family: var(--font-serif);
  font-size: 1.2rem;
  letter-spacing: -0.01em;
  color: var(--ink);
  transition: color .25s;
}
a.info-block__val:hover { color: var(--azul); }

.form {
  background: var(--creme);
  border-radius: var(--radius-lg);
  padding: 40px;
  display: flex; flex-direction: column; gap: 18px;
  box-shadow: var(--shadow-1);
}
.form__title {
  font-family: var(--font-serif);
  font-weight: 400;
  font-size: 1.6rem;
  margin: 0 0 8px;
  letter-spacing: -0.02em;
}
.form__row {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 18px;
}
.field {
  display: flex; flex-direction: column; gap: 8px;
}
.field > span {
  font-size: 0.72rem;
  letter-spacing: 0.16em;
  text-transform: uppercase;
  color: var(--marrom);
  font-weight: 600;
}
.field input,
.field textarea,
.field select {
  background: var(--branco);
  border: 1px solid transparent;
  border-radius: var(--radius-sm);
  padding: 14px 16px;
  font-size: 0.96rem;
  color: var(--ink);
  transition: border-color .25s, background .25s;
  font-family: inherit;
}
.field input:focus,
.field textarea:focus,
.field select:focus {
  outline: none;
  border-color: var(--azul);
}
.field textarea { resize: vertical; min-height: 100px; }
.field select {
  appearance: none;
  -webkit-appearance: none;
  -moz-appearance: none;
  background-image: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='12' height='8' viewBox='0 0 12 8'%3E%3Cpath fill='%2387501d' d='M6 8L0 0h12z'/%3E%3C/svg%3E");
  background-repeat: no-repeat;
  background-position: right 16px center;
  padding-right: 44px;
  cursor: pointer;
}
.form__status {
  margin: 0;
  font-size: 0.92rem;
  text-align: center;
  min-height: 20px;
}
.form__status.is-success { color: var(--azul); }
.form__status.is-error { color: #c0392b; }
.form__fine {
  margin: 6px 0 0;
  font-size: 0.78rem;
  text-align: center;
  color: var(--ink-soft);
  letter-spacing: 0.04em;
}

/* FOOTER */
.footer {
  background: var(--ink);
  color: var(--creme);
  padding: 80px 0 28px;
}
.footer__top {
  display: grid;
  grid-template-columns: 1.2fr 2fr;
  gap: 60px;
  padding-bottom: 56px;
  border-bottom: 1px solid rgba(243,238,233,.12);
}
.footer__brand {
  display: flex; flex-direction: column; gap: 18px;
  max-width: 400px;
}
.footer__brand .nav__mark {
  background: var(--creme); color: var(--ink);
  align-self: flex-start;
}
.footer__brand p {
  font-size: 0.94rem;
  color: rgba(243,238,233,.7);
  margin: 0;
}
.footer__nav {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 32px;
}
.footer__nav > div {
  display: flex; flex-direction: column; gap: 10px;
}
.footer__h {
  font-size: 0.72rem;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: var(--laranja);
  margin-bottom: 6px;
}
.footer__nav a {
  font-size: 0.96rem;
  color: rgba(243,238,233,.78);
  transition: color .25s;
}
.footer__nav a:hover { color: var(--creme); }
.footer__bottom {
  display: flex; justify-content: space-between; align-items: center;
  padding-top: 28px;
  font-size: 0.82rem;
  color: rgba(243,238,233,.5);
  flex-wrap: wrap; gap: 12px;
}

/* POPUP */
.popup {
  position: fixed; inset: 0;
  z-index: 200;
  display: flex; align-items: center; justify-content: center;
  padding: 24px;
  opacity: 0; visibility: hidden;
  transition: opacity .4s, visibility .4s;
}
.popup.is-open { opacity: 1; visibility: visible; }
.popup__overlay {
  position: absolute; inset: 0;
  background: radial-gradient(circle at 50% 50%, rgba(0,73,164,.92), rgba(20,17,13,.95));
  backdrop-filter: blur(12px);
}
.popup__card {
  position: relative;
  width: 100%; max-width: 500px;
  background: var(--creme);
  border-radius: var(--radius-lg);
  padding: 44px 36px;
  display: flex; flex-direction: column; gap: 12px;
  box-shadow: var(--shadow-3);
  transform: translateY(30px) scale(.96);
  opacity: 0;
  transition: transform .55s var(--ease), opacity .4s;
}
.popup.is-open .popup__card { transform: translateY(0) scale(1); opacity: 1; }
.popup__eyebrow {
  font-size: 0.72rem;
  letter-spacing: 0.22em;
  text-transform: uppercase;
  color: var(--marrom);
  font-weight: 600;
  margin-bottom: 4px;
}
.popup__card h3 {
  font-family: var(--font-serif);
  font-weight: 400;
  font-size: 1.8rem;
  line-height: 1.1;
  letter-spacing: -0.02em;
  margin: 0 0 8px;
  color: var(--ink);
}
.popup__card h3 em { font-style: italic; color: var(--azul); }
.popup__card p {
  margin: 0 0 14px;
  font-size: 0.96rem;
  color: var(--ink-soft);
}
.popup__form {
  display: flex; flex-direction: column; gap: 14px;
}
.popup__form .field input,
.popup__form .field textarea { background: var(--branco); }
.popup__close {
  position: absolute; top: 14px; right: 16px;
  width: 38px; height: 38px;
  border-radius: 50%;
  background: var(--branco);
  font-size: 1.7rem;
  line-height: 1;
  color: var(--ink);
  display: flex; align-items: center; justify-content: center;
  transition: transform .25s;
}
.popup__close:hover { transform: rotate(90deg); }

/* ANIMATIONS */
@keyframes fadeUp {
  from { opacity: 0; transform: translateY(20px); }
  to { opacity: 1; transform: translateY(0); }
}
.reveal {
  opacity: 0;
  transform: translateY(30px);
  transition: opacity .9s var(--ease), transform .9s var(--ease);
}
.reveal.is-visible { opacity: 1; transform: translateY(0); }
@media (prefers-reduced-motion: reduce) {
  *, *::before, *::after {
    animation-duration: 0.001s !important;
    transition-duration: 0.001s !important;
  }
}

/* RESPONSIVO */
@media (max-width: 1100px) {
  .hero { grid-template-columns: 1fr; gap: 50px; min-height: auto; padding-top: 120px; }
  .hero__visual { max-width: 460px; margin-inline: auto; width: 100%; }
  .grid-2 { grid-template-columns: 1fr; gap: 50px; }
  .videos-grid { grid-template-columns: repeat(3, 1fr); }
  .video-card--feature { grid-template-columns: 1fr; }
  .video-card--feature .vc__meta { padding: 24px; }
  .results-grid { grid-template-columns: repeat(2, 1fr); }
  .result-hero { grid-template-columns: 1fr; padding: 40px; }
  .services-grid { grid-template-columns: repeat(2, 1fr); }
  .ugc-grid { grid-template-columns: repeat(3, 1fr); grid-auto-rows: 240px; }
  .cta-final__grid { grid-template-columns: 1fr; }
  .footer__top { grid-template-columns: 1fr; gap: 40px; }
  .brand-mq { width: 120px; height: 120px; padding: 18px; }
  .brands-marquee__track { gap: 44px; }
  @keyframes brands-loop {
    from { transform: translateX(0); }
    to { transform: translateX(calc(-1 * (120px + 44px) * 12)); }
  }
}

@media (max-width: 760px) {
  .container { padding-inline: 22px; }
  .nav__links { display: none; }
  .nav__burger { display: block; }
  .nav__links.is-open {
    display: flex; flex-direction: column;
    position: fixed; top: 64px; left: 0; right: 0;
    background: var(--creme);
    padding: 24px;
    gap: 16px;
    box-shadow: var(--shadow-2);
    align-items: flex-start;
  }
  .nav__name { display: none; }

  .hero { padding: 110px 20px 50px; }
  .hero__name-julia, .hero__name-eduarda { font-size: clamp(3.4rem, 16vw, 5.6rem); }
  .hero__proof { flex-wrap: wrap; gap: 16px; }
  .hero__proof-divider { display: none; }

  .marcas, .sobre, .portfolio, .resultados, .feedbacks, .ugc-gallery, .cta-final, .trabalhar { padding: 80px 0; }
  .pillars, .bignumber { padding: 70px 0; }

  .videos-grid { grid-template-columns: 1fr 1fr; }
  .results-grid { grid-template-columns: 1fr; }
  .services-grid { grid-template-columns: 1fr; }
  .ugc-grid { grid-template-columns: repeat(2, 1fr); grid-auto-rows: 200px; }
  .ugc-tile:nth-child(1), .ugc-tile:nth-child(7) { grid-row: auto; }

  .niche-tabs { gap: 6px; }
  .niche-tab { padding: 9px 14px; font-size: 0.82rem; }

  .form { padding: 28px 22px; }
  .form__row { grid-template-columns: 1fr; }

  .footer__nav { grid-template-columns: 1fr 1fr; }
  .footer__bottom { flex-direction: column; text-align: center; }

  .fb-card { width: 280px; }
  .carousel__nav { width: 44px; height: 44px; font-size: 1.2rem; }
  .carousel__nav--prev { left: 8px; }
  .carousel__nav--next { right: 8px; }

  .result-hero { padding: 32px 24px; }
  .result-hero__value { font-size: clamp(3rem, 13vw, 4rem); }

  .popup__card { padding: 32px 24px; }
  .popup__card h3 { font-size: 1.4rem; }

  .brand-mq { width: 100px; height: 100px; padding: 14px; }
  .brands-marquee__track { gap: 32px; }
  @keyframes brands-loop {
    from { transform: translateX(0); }
    to { transform: translateX(calc(-1 * (100px + 32px) * 12)); }
  }
}

@media (max-width: 440px) {
  .videos-grid { grid-template-columns: 1fr; }
  .ugc-grid { grid-template-columns: 1fr; }
}
